Monday, January 24, 2011
Google has announced that it is fixing flaws in its algorithm that allows search results to be spammed, while also planning to weaken the search-ability of websites referred to as "content farms." Matt Cutts, head of Google's anti-spam team, writes:
As “pure webspam” has decreased over time, attention has shifted instead to “content farms,” which are sites with shallow or low-quality content. In 2010, we launched two major algorithmic changes focused on low-quality sites. Nonetheless, we hear the feedback from the web loud and clear: people are asking for even stronger action on content farms and sites that consist primarily of spammy or low-quality content.'
Posted by DotConnector at 08:28